Punch Dialog

When Coca Cola put a sign-board in front of their Chennai office saying "Coca-Cola 2nd Floor", Pepsi managed to buy some hoarding space below that and put up "Pepsi Every where". When I read it in this blog today, I couldnt stop smiling for a long time. That, my friends, is what I call Punch Dialog or worth saying, "Summa Nachunu Irukku".

PS: It turned out, Pepsi didn't actually put up the hoarding in Coke's office but used CG to place an ad in ET.